What Happens When Business Orchestration Aligns with Data Orchestration
Target: Elisa, the Data Executive
The Emergence of the Ecosystem
Globalization and digital transformation have made it increasingly difficult for businesses to operate on their own, independently of others. As a result, business ecosystems made up of suppliers, partners, customers, influencers, and advisors continue to grow in both size and complexity. Because ecosystem dependencies require cooperation, collaboration, and coordination, businesses are no longer the sole owners of their own destiny. Failure to create an environment conducive to joint value creation can result in business failure.
The Trend Toward Business Orchestration
In recent years, successful businesses have designated the role of “business orchestrator” as key to operational excellence. An orchestrator is a person designated to ensure smooth operation among the different players in the ecosystem. In many cases, orchestrators are assigned to multiple organizations and form ancillary teams. The most successful business ecosystems have devised ways to share systems, data, and insight and to operate with trans organizational efficiency.
The Alignment of Business and Data Orchestration
The lifeblood of successful business orchestration is the data shared and analyzed among ecosystem players and the resulting insight that drives continual optimization within the ecosystem. As data flows within and among the members of the business alliance, so flows the efficiencies and innovations of the business, especially when there is alignment between the business and the data. Three points of alignment determine the impact of data orchestration on business performance.
NUMBER ONE: Business Enablement Through Data Sharing
When data orchestration aligns with business orchestration, complex business ecosystems can function at a much higher level of efficiency. The starting place for cohesive relationships among ecosystem members is data sharing. By sharing data, each partner gains greater insight into how others operate, helping them stay in step with the other cogs in the wheel. In addition, the sum of the data shared by all members is greater than the data of any individual organization. Unified data orchestration enables well-defined, well-governed data sharing.
NUMBER TWO: Business Efficiency Through Process Insight
When data orchestration aligns with business orchestration, business processes, and ecosystem interactions are infused with insight. Especially as businesses become more digital, every business process has associated data that data can be mined for opportunities for improvement. Therefore, the entire ecosystem of business interactions can be mined for system-wide operational excellence. End-to-end data pipeline orchestration takes these organizations beyond business intelligence by delivering insight where it is needed when it is needed. Unified data orchestration delivers consistent insight to all parties involved.
NUMBER THREE: Business Agility Through Data Speed
When data orchestration aligns with business orchestration, the business is able to make insight-driven decisions throughout its network of relationships and interdependencies. They become fully agile. The speed at which data is captured, analyzed, and distilled into actionable insight determines the level of agility that the business can achieve. Therefore, every member of the ecosystem must achieve new levels of data speed. Unified data orchestration increases the speed of data through automation, recommendation, and reusability.
The Power of Unified Data Orchestration
Unified data orchestration puts business and analytics leaders in the driver’s seat of organizational efficiency, productivity, and success. By easing the delivery of data sharing, aligning the distillation of insight with business process efficiency, and increasing the speed of data, both data and business professionals can operate in cycles of continuous improvement. Ultimately, the success of analytics and business executives is most obvious when their architectural decision to pursue unified data orchestration results in saved time, money, and resources, as well as increased innovation and value creation.
To learn more about PurpleCube AI’s Unified Data Orchestration Platform, book a personalized demo at www.purplecube.ai or email us at contact@purplecube.ai.
